Selkie Swim Co, known for its sustainable ‘Econyl’ fabric and dedication to what some have described as the lost art of wild swimming, has recently announced that it has engaged the ‘Wild Swimming Brothers’ as brand ambassadors.

The Swimming Brothers (Robbie, Calum, and Jack Hudson) made waves in 2015 when they became the first siblings to swim the 90-mile River Eden in Cumbria.

Their book, which chronicles this adventure and their subsequent swimming trips, was released in 2018.